As business owners, you’ve been told over and over you need to use great SEO on your website and blog, but you also need to pay attention to social media management.
The important thing to learn is the difference between the two and why you need both.
There is an overlap… between word of mouth and organic searching.. both have great value and need to be managed. I do think tho that the very strongest technique is to develop first a strong WOM drive strategy to gain traction in a category unless the category itself is on fire then, you may want to up the SEO drive first.
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